Toorallie

We are Australian Merino Wool experts.

We draw on our legacy of specialist knitwear knowledge to bring the age-old Merino Wool fibre into the future. Our mission is to honour the circular nature of merino wool in considered garments with present-day practicality. Grounded by the ancestral legacy of ambition and enquiry into Australian merino wool, co-Directors and twins Simon and Steve Smith honour their heritage with a reverence for tradition and an appreciation of modern quality.

Merino Wool is a regenerative, natural fibre which underpins Toorallie’s commitment to quality. Our approach to sustainability is frank: the fashion industry will never be truly circular. In response to this we create garments of technical conviction and classic design: they are made to stand the test of time.

We design with intention, honouring the inimitable benefits of the merino wool fibre from the outset through to the finished garment.

Australian merino wool is a natural fibre derived from the merino sheep. The wool is spun into yarn and contains self-cleaning and moisture-wicking properties, making it naturally resistant to odour and stains. The fibre also maintains its shape after wearing and washing, lending it long-lasting wearability.

The process begins by selecting every fleece from Responsible Wool Standard (RWS) accredited farms. RWS is an industry tool to ensure progressive land management and uphold animal welfare standards. Generations of expertise are employed when selecting wool, evaluating micron, staple length, crimp, and lustre unique to each fleece. The qualities are reflected in the finished garment and can be separated into two distinct categories of knitwear: worsted and woollen.

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